[quote user="Richard Phillips"]C:/Programdata/Bentley/Microstation v8i(selectseries)/workspace/projects/rjbp/ms_cellselectordir > $(rjbp)cell/[/quote]
That won't work unless you first define configuration variable RJBP.
From what you've written I deduce that you're using MicroStation's Configuration dialog? I prefer to edit the user configuration file (*.ucf), because that (a) works correctly and (b) documents the configuration.
Here's what I put in the default untitled.ucf...
RJBP = C:/Programdata/Bentley/Microstation v8i(selectseries)/workspace/projects/rjbp/ MS_CELLSELECTORDIR > $(RJBP)cell/
After restarting MicroStation, here's what I see in the Configuration dialog for MS_CELLSELECTORDIR...